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The Smarter Lead Strategy for Mortgage Professionals

with Ashley Terrell-Kayiran

Own Your Pipeline: The Loan Officer’s Edge

High-intent leads. Your market. 

Shared leads, rising costs, and tightening regulations are making it harder than ever for mortgage professionals to win on the portals. So what’s the smarter play?

Join Ashley Terrell-Kayiran, SVP of Growth, Mortgage at Inside Real Estate, to see how partnering with Inside Real Estate and the BoldTrail tech ecosystem gives loan officers access to something the portals can’t offer: exclusive leads from buyers and homeowners who are already raising their hand.

These aren’t passive scrollers. They’re people actively researching what they can afford, exploring grants and programs, and looking for the right lender. When they convert, the lead is yours — verified, exclusive to your market, and never shared with another loan officer.

Join us Thursday, March 12th at 1PM ET

You’ll Learn:

  • Why these leads convert at rates on par with the major portals without the competition
  • How BoldTrail’s AI-powered CRM turns those leads into clients through smart nurturing and seamless agent collaboration
  • How the exclusive market model works and how to claim yours before someone else in your area does

Join Us Thursday,
Marth 12th at 1PM ET

Ashley Terrell-Kayiran is SVP of Growth, Mortgage Vertical at Inside Real Estate, bringing executive leadership experience from companies including Rayse, Percy, Homeowner.ai, Real Estate Digital, and Constellation Software. Her work centers on driving mortgage expansion through strategic partnerships and technology across real estate brokerages, lenders, and platforms. She is a recognized industry leader, honored by HousingWire, Inman, and RISMedia.

Register Now